YSL’s Gas Station Pop-Up Is Taking Over Coachella

YSL’s Gas Station Pop-Up Is Taking Over Coachella thierry Mon 08/04/2019 – 16:40 Shopper Experience YSL Beauty announces a one-of-a-kind pop-up experience for this year’s Coachella festival. Located in the heart of Palm Springs, the YSL Beauty Station mimics a gas station, offering much more than fuel and your typical road snacks. (Author : Jonathan Sawyer) Prior to […]

Whole Foods Plants a Bodega-Like Shop in Chelsea

Whole Foods Plants a Bodega-Like Shop in Chelsea thierry Mon 01/04/2019 – 15:09 Shopper Experience Whole Foods Market has opened a bodega-like convenience store in Chelsea with an açaí bowl station and kombucha on tap. Bagels, some hot foods, and convenience store items are sold here (Author : Carla Vianna) Dubbed Whole Foods Market Daily Shop, it’s a quicker […]

Galeries Lafayette opens second China store in Shanghai

Galeries Lafayette opens second China store in Shanghai thierry Mon 01/04/2019 – 14:37 Sales activation Galeries Lafayette has opened its second Chinese store in Shanghai. The French department store retailer is now planning to open ten stores on the mainland by 2025 to achieve revenue of 1 billion euros ($1.13 billion). (Author : Retail in […]

New Muji hotel in Tokyo is now taking reservations

New Muji hotel in Tokyo is now taking reservations thierry Wed 27/03/2019 – 10:46 Sales activation You better sit down for this, minimal Japanese home goods fans. Your favorite store, Muji, is opening a hotel in Tokyo’s Ginza district this April and reservations are now open. (Author : Jenny Xie) The 10-story planned development will dedicate the first […]

The Macy’s Flower Show in NYC guide

The Macy’s Flower Show in NYC guide thierry Tue 26/03/2019 – 11:34 Shopper Experience Time to take a moment to smell the roses at the annual Macy’s Flower Show—NYC’s gorgeous floral festival (Authors : Jillian Anthony and Jennifer Picht) It’s not quite the time to head to rooftop bars or the best NYC parks, but you can still revel […]

L’Oréal Paris chooses Thailand for its biggest flagship store worldwide

L’Oréal Paris chooses Thailand for its biggest flagship store worldwide thierry Mon 25/03/2019 – 14:40 Sales activation L’Oréal Paris revamps its store at the Bangkok King Power Downtown II Srivaree, making it its first flagship store in Travel Retail Worldwide. (Author : Retail in Asia) The makeover of the L’Oréal Paris store in King Power […]

Mammut uses NFC to create next generation customer experiences for outdoor sports fans

Mammut uses NFC to create next generation customer experiences for outdoor sports fans thierry Wed 20/03/2019 – 14:40 Shopper Experience Swiss mountain sports equipment brand Mammut has launched a mobile app that uses NFC to support retailers that stock its products and provide “a new way of bringing emotional and interactive product information to the consumer”. (Author […]

Showfields debuts brick-and-mortar space for online brands

Showfields debuts brick-and-mortar space for online brands thierry Tue 19/03/2019 – 11:22 Sales activation Showfields, a four-story, 14,707-square-foot building in New York City’s NoHo shopping neighborhood, debuted its experiential concept to the public Friday.  (Author : Corinne Ruff) The space will host a rotating selection of up to 30 digital brands, starting with the likes […]

Tmall targets to open 1000 new beauty stores in 2019

Tmall targets to open 1000 new beauty stores in 2019 thierry Wed 06/03/2019 – 14:46 Sales activation Alibaba’s Tmall said it expects international and domestic cosmetics brands to open 1,000 shops this year to meet burgeoning demand from Chinese consumers. (Author : Retail in Asia) At its annual beauty summit, Tmall announced that seven international […]

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