Ugg’s new store concept

Ugg’s new store concept thierry Wed 01/06/2016 – 10:10 Shopper Experience Storytelling elements provide an immersive brand experience at Ugg’s new global store concept, at Disney Springs, Lake Buena Vista, Florida. The brand’s Californian roots, connections to nature and modernist vibe all come into play in the 2,828-sq.-ft. space, which has a relaxed, soothing ambience. […]

Why Lululemon Designers Want To Go Shopping With You

Why Lululemon Designers Want To Go Shopping With You thierry Tue 05/04/2016 – 13:16 Retail Innovations Stepping inside the recently-opened Lululemon store in New York City, you won’t expect to find the typical array of yoga or fitness gear sold online and at any of the global retailer’s hundreds of other locations. (Author : Simone […]

Sephora uncaps color-correcting product sales via interactive mobile quiz

Sephora uncaps color-correcting product sales via interactive mobile quiz thierry Tue 15/03/2016 – 13:09 Sales activation Sephora is leveraging sponsored content on Facebook to promote its Color Correcting Crash Course, which lets consumers discover their best-suited colors for combating undereye circles before inviting them to shop these items on the retailer’s mobile site. (Auteur : […]

Amazon Partners With British Supermarket Chain Morrisons For Fresh Grocery Deliveries

Amazon Partners With British Supermarket Chain Morrisons For Fresh Grocery Deliveries thierry Mon 29/02/2016 – 16:32 Sales activation Amazon has signed a wholesale supply deal with Morrisons, one of Britain’s largest supermarket chains, to deliver fresh and frozen groceries to Amazon Prime Now and Amazon Pantry customers. (Author : Catherine Shu) The company launched Amazon […]

Shop Like a Jedi Using In-Store Billboards

Shop Like a Jedi Using In-Store Billboards thierry Thu 14/01/2016 – 10:49 Shopper Experience To celebrate the cinema release of Star Wars: The Force Awakens in Romania, hypermarket chain Carrefour set up an interactive billboard inside its stores. To coincide with the film’s opening weekend, the campaign, Star Wars at Carrefour, was launched in over […]

Domino’s has launched a physical button you push to order pizza

Domino’s has launched a physical button you push to order pizza thierry Mon 23/11/2015 – 15:07 Sales activation Domino’s is attempting to make the act of ordering pizza even simpler/lazier with the launch of its « The Easy Order » button. (Author : Lara O’Reilly) The pizza chain is releasing a number of physical buttons to social […]

1 77 78 79 80